Bluma Zeigarnik

psychology professional Bluma Zeigarnik

Bluma Zeigarnik was a Soviet psychologist known for her pioneering work on the Zeigarnik Effect, which has had a significant impact on the fields of psychology, cognitive science, and motivation. Her research focused on the psychological processes involved in memory, attention, and goal pursuit. The Zeigarnik Effect, named after her, describes the tendency for people to remember uncompleted or interrupted tasks better than completed ones.